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Showing 11 latest items in the topic 'النشر'
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Africa Region“Reaching stakeholders, more effectively, with the Scout message” is the focus of the communication strategy for Africa for the year 2011-2012. The principal stakeholders targeted by this strategy are NSOs and Scouts in Africa (Internal) and Partners, the media and the community (external). In the information age, reaching stakeholders depends heavily of the use of information technology – practically speaking; this is mainly about using the Internet. Yet, as highlighted by this strategic document, In Africa, the Internet as channel of communication is still facing a number of hurdles.
Training and Support Plan 2010The second round of Regional Communication Fora is about to start. These fora are organised in parternship with WOSM’s Regions (Regional Offices) and with the hosting National Scout Organisations. The content is prepared by the World Scout Bureau’s team for External Relations and Marketing, and presented by a team of voluntary and professional trainers.
Training manual - Second updated editionScout.Boom.Comm is a methodological tool to help leaders understand all the stages involved in implementing a branding strategy for the Scout Movement. It presents the concepts that are essential to understanding Scouting’s identity and the image that it reflects. It seeks to explain the link between image, key messages, Scout practices, and individual and collective behaviour.
Knowing what to say, how to say it and how to show itYou are called upon to represent the Movement and you are wondering how to get the message across. You might have to make a speech, write an article, give answers in an interview, or perhaps you have only 30 seconds to attract a future donor…
The World Scouting ReportAs World Scouting prepares to celebrate its centenary in 2007, it is important that the Organization reflect on the contribution it has made thus far, in order for it to develop a successful future and achieve its mission of creating a better world.
Opportunities and Challenges for ScoutingA detailed look at safety issues regarding the internet and how it can be used to benefit your Scout association.